We are Italian, design is a part of us.
We are also young. We want beautiful today, not tomorrow.
And we are firmly convinced that Design is the keystone.
Because it creates culture why gives life to values, and values shape the future.
A magical circle, like a watch, beats the time of our progress and gets us away from making do. A moment after the other. In the pursue of excellence beyond the routine of acceptance.
With no compromise.
Each Paul Cliff watch is assembled by hand, uniting of Italian design with the excellence of Japanese movements.
The essential, without a gram or superfluous optionals.
To offer you the best at a price that makes sense. Because money is time, unless you’re a rich heir.
Too precious to waste paying for a watch with features you’ll never use.
Life is too short to wear a bad watch.